about us


Alcohol Professor is an online “homeroom” to learn about all things bibulous – wine, beer, spirits and cocktails, along with travel tips, book reviews, bar reviews, recipes and videos. We strive to present content that sets us apart from other liquor blogs with an informed, yet friendly voice that speaks to seasoned bartenders and mixologists as well as beverage enthusiasts, without overwhelming readers who are just dipping their toes into the drinking scene. Here a roster of experienced professors with a variety of talents and backgrounds delve deep into their subjects and are happy to answer your questions. Welcome to the class you’ve always wanted to take!


Meet the Dean: Adam Levy


Adam Levy  is the Alcohol Professor and the founder of the International Beverage Competitions, an annual wine, beer, and spirits competition series taking place in New York City, Berlin, Melbourne, and Asia. It's Adam’s passion for good drink paired with a savvy journalistic observation that propelled him to create an unparalleled, authentic contest series within the beverage industry.

Adam was inspired to develop the competition when reading an article in Malt Advocate many years ago. The piece revealed that in reality, some of the most well known West Coast Competitions present medals to over 84% of the spirits that enter their contests. As a journalist and a consumer himself, Adam wanted to assemble a more evenhanded and honest competition – not a “medal factory” where the cost of entry ensures high odds of winning. As a native New Yorker, he was compelled to develop an impartial New York-based competition where real trade buyers serve as the voice to pronounce the winners by category and by actual price, so he founded the NY International Wine Competition, the NY International Spirits Competition, and the NY International Beer Competition. Since that first year, the success of the New York competitions has allowed him to expand the series to include the Berlin International Spirits Competition, the Berlin International Wine Competition, the Melbourne International Wine Competition, the Melbourne International Spirits Competition, and the Melbourne International Beer Competition. Today these competitions have become some of the most respected in the beverage industry by those in the trade, consumers, and journalists alike.

Before delving into the drink world, Adam earned a BA in Political Science and MBA in Business Strategy. He began his career in the tech field, working with ATT, Radware and other tech companies. Throughout it all, he pursued his personal passion for the world of liquor and began writing for multiple print and online sources. Adam is also a Co-Founder of a technology solutions company providing secure network solutions to some of the top companies in the New York Metro Area. He has also been known to provide special tastings events for his clients and through his tasting company “All Spirits Events.”

Adam takes his role as the Alcohol Professor seriously and is a strong believer in the “knowledge transfer” experience. As a recognized expert in the beverage industry, he is often asked what to drink, where to eat, where to visit, and more. This blog was built to answer all of the questions that anyone might have about beer, wine, cocktails, and everything else in the wonderful world of spirits.

Adam lives in New York with his dog, Garrett Oliver, so when he is not running a tasting, visiting a distillery, winery or brewery, or heading up a competition, he makes sure to schedule his events around Rutgers Sports. He is continually praying to the College Football Gods to give Rutgers a Winning Football Season!


Meet the Principal: Amanda Schuster


Amanda is the Senior Editor in Chief of Alcohol Professor and author of NEW YORK COCKTAILS from Cider Mill Press. She is a born and bred New Yawkah, who doesn’t speak in the accent, only occasionally writes in it. One of her closest friends once said she has failed at more things than most people have tried. But that’s just what she finds most interesting about life! She is a classically trained pianist; a writer; an accomplished jeweler, metalsmith and enameler; a beauty school dropout (no graduation day for her); and a paper invitation specialist. Having grown up in a wine-appreciative family with a well-stocked cellar containing bottles dating through the decades, she has always had a strong interest in oenology, and finally decided to do something about it.

Amanda earned her certification from the American Sommelier Association in 2006, and has since worked as a consultant, retail buyer, writer and promoter. As the Assistant Spirits Buyer of Astor Wines, she crossed into the world of stronger libations, where she learned to speak fluently in spirits and craft cocktails, and now considers herself bi-spiritual.

Through the beverage industry, Amanda somehow found her way back to one of her first loves – writing.

The exciting thing about the wine and spirits industry is that it’s both traditional and always evolving. That’s why when asked which wine, spirit or cocktail is her favorite, the answer is most often, “the one I haven’t tried yet.”

Follow Amanda on Twitter and Instagram @thealcoholprof.